Bodin, pioneer in organic since 1979
At Bodin, organic has always been part of our history. It had a modest beginning in the markets of the Vendée area in western France, where Jean Bodin sold his products.
In 1979, long before there were any official regulations, he was one of the first to take the bold step of producing organic chickens with a model that prioritised respect for all things living. His convictions laid the foundations for organic poultry farming that we continue to develop alongside our farmers and partners.
The reason our commitment to organic farming remains as strong as it is today is because we believe in the need to support and develop operations that conserve natural resources, care for human health and animal welfare.
Bodin, summed up in numbers
100% organic and French poultry
122 partner breeders in western France
45 years of existence
35 employees
3 specialist organic brands
Our mission
« To offer organic produce to as many people as possible by creating an agricultural model with respect for both man and nature. »
Our commitments are based on four major principles :
| Supporting a consistent and high-standard organic farming model | Ensuring sustainable partnerships for our farmers | Offering healthy products and transparent recipes | Reducing our environmental impact of our farming. |
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45 years of history
1979
It all begins in the Vendée area of western France with Jean Bodin, who teams up with two other farmers to sell his first organic poultry at markets.
1982
Marcel Bodin, Jean's third son, starts producing organic poultry feed: a key stage in the birth of our operations.
1984
Encouraged by the success of their organic chickens, the Bodin family create the Bodin company and launch the Picoreur brand, dedicated to specialist organic shops.
1992
The first French specification for organic livestock production is approved. The Bodin family play an active role. Other enthusiastic organic breeders soon join the operation.
2014
We become the first company to be awarded the Bioentreprisedurable© certification by Synabio, in recognition of our environmental and social commitment.
2017
Our Bodin teams innovate on packaging by replacing plastic trays with cardboard trays. This makes Le Picoreur the first poultry brand to offer this sustainable packaging, a concrete step forward that will reduce the use of plastic by more than 20 tonnes every year.
2022
We enter into a partnership with the BEE FRIENDLY® certification to further improve our practices and enable farms to become oases of biodiversity.
2024
We affirm our identity with a redesigned logo and a new tagline, "Elevons le bio" ("Let's raise organic"), in line with our full commitment to organic poultry farming.
Discover our produce
We have developed three distinct brands to offer all our customers and consumers a 100% organic range tailored to their needs:
- Le Picoreur (Bodin’s historic brand, dedicated to specialist organic shops),
- Nature de France (the brand for supermarkets and hypermarkets),
- Bodin Professionnel (the brand designed for commercial and institutional catering professionals)
